In the past, women knew properties of plants and made their own cosmetics that were equally effective – or even more effective – as creams, masks or tonics currently available in drugstores. Traditional recipes included natural ingredients that today also form part of branded care products. The difference between the past and the presence is that in the past cosmetics did not have to look and smell beautifully or be stored in warehouses for months. There were no genetically modified plants, and petroleum substances were not available or needed. Currently, thanks to the development of science we know more about effects of natural ingredients. Why not combine modern knowledge with tradition? Obviously, current knowledge obtained in scientific laboratories allows us to better use what is natural. Therefore, we can create cosmetics with targeted effects.